Amazon Studios has a new approach to film making, called "Crowdsourcing," per Alistair Barr's article for Reuters.
Amazon has been developing movies and tv programming with added help in the form of data from consumer feedback and tracking as it goes. Then they make adjustments from that, as one way to help avoid "bombs" from audience disinterest in the subject matter or approach.
According to Barr, Amazon spends about $1 billion a year to stream programming from others over Prime Instant Video.
I've seen bits and pieces about Amazon Studios in newspaper articles that don't get much notice, but Barr mentions that since late 2010, Amazon's film studio in Hollywood "has let aspiring screenwriters and film makers upload thousands of scripts to its website" and has an exclusive, 45-day option to buy movie scripts for $200,000 and TV series for $55,000. It can also pay $10,000 to extend options for 18 months."
Amazon "helps develop the scripts it options into trial videos" and posts them online to get reviews and feedback from its customers. Writers make adjustments based on that feedback.
I didn't know this was going on, but Barr writes:
' For instance, Amazon took its nine best test movies from 2011 and posted them on Amazon Instant Video, the company's streaming video service.How it works
Customers viewed the projects hundreds of thousands of times, according to the company. It is using reviews and feedback to re-write scripts.
Amazon also collected data on how long customers watched the test videos and how many watched all the way through.'
The article goes on to describe how it all works.
One script has been turned into a digital comic ("Blackburn Burrow Issue #1") that comes with a survey to get input, and this Kindle comic was recently "the most-downloaded free comic in the Kindle store.
The article includes some additional thoughts on the process from Edward Saxon, Oscar-winning producer of "The Silence of the Lambs," who's "one of a handful of big-name producers who have signed on to Amazon Studio projects." ... Amazon "has 21 movie projects and nine TV projects in development, to be made for theatrical release." Warner Bros Pictures gets "first-look" at these.
This definitely involves a new, innovative type of focus group :-)
Current Kindle Models for reference, plus free-ebook search links.
NOTES on newer Kindles.
Updated Kindle Fire Basic 7" tablet - $159
Kindle Fire HD 7" 16/32GB - $199/$249
Kindle Fire HD 8.9" 16/32GB - $299/$369
Kindle Fire HD 8.9" 4G 32/64GB - $499/$599
Kindle NoTouch ("Kindle") - $69/$89
Kindle Paperwhite, WiFi - $119/$139
Kindle Paperwhite, 3G/WiFi - $179/$199
Kindle Keybd 3G - $139/$159, Free but slow web
Kindle DX - $299, Free, slow web
Kindle Basic, NoTouch - £69
Kindle Touch WiFi, UK - £109
Kindle Keyboard 3G, UK - £149
Keybd: w/ Free, slow 3G WEB
Kindle NoTouch Basic - $89
Kindle Touch WiFi - $139
Kindle Keybd 3G - $189
Keybd: w/ Free, slow 3G WEB
Check often: Temporarily-free recently published Kindle books
Guide to finding Free Kindle books and Sources. Top 100 free bestsellers. Liked-books under $1
UK-Only: recently published free books, bestsellers, or £5 Max ones
Also, UK customers should see the UK store's Top 100 free bestsellers.
*Click* to Return to the HOME PAGE. Or click on the web browser's BACK button
Below are ways to Share this post if you'd like others to see it.
-- The Send to Kindle button works well only on Firefox currently.
(Older posts have older Kindle model info. For latest models, see CURRENT KINDLES page. )
If interested, you can also follow my add'l blog-related news at Facebook and Twitter
Questions & feedback are welcome in the Comment areas (tho' spam is deleted). Thanks!